Mobile Performance Barometer

Posted: 27/05/2012 in Marketing
Tags: , ,

      313 percent growth in revenues via mobile devices

 One transaction every 15 seconds in Europe via a mobile device

      iPad is the motor for mobile commerce in Europe

Based on over 1,000 advertiser programmes in the European core markets of Germany, Italy, France, Spain, Benelux, Scandinavia and Poland, Europe’s leading performance advertising network shows that mobile commerce is already living reality for consumers. In an annual comparison of 4th quarter 2010 to 2011, there was a 313-percent increase in revenues generated via mobile devices . In 2011, for example, more than two million transactions were made via mobile devices. During the process, a sales volume of 120 million Euro was generated in 2011.

 

 

 

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